Business Affairs Manager: Barbara Karalis Head of Global Production: Veronica Beach Project Coordinator: Cristina Cornejo Ayala The hotline will be live through the game.ĭevour is also partnering with Barstool Sports to launch the Devour RV, a man cave on wheels for Barstool personalities to take on the road to Atlanta.Įxecutive Creative Director: Ricardo CasalĮxecutive Creative Director: Juan Javier Peña PlazaĪssociate Creative Director: Jean ZamprognoĪssociate Creative Director: Fernando Pellizzaro Hungry callers can imagine laying in a bed of tender noodles, cozying up with melty cheeses, or treating their taste buds to smoky sausage and hunks of Angus beef. It is launching 1-83-FOODPORN, the first food porn hotline with seductive descriptions of mouthwatering frozen meals. The brand has an ambitious plan to build excitement around the campaign in the lead-up to the Super Bowl. Frozen food porn has already made him into a “three-minute man.” The girlfriend tries several tactics to entice him away from his habit, making him a romantic homemade meal and even watching amateur food porn videos, but her efforts go flaccid. The spot uses all the stereotypes of porn addiction, from the man’s embarrassed quick closing of his laptop as he views a bowl of pasta to sticky hidden magazines and spent napkins under the bed, to a pretty blatant masturbation sight gag. He can’t stop watching, eating, and at one point even smelling Devour at home, in the office, and even in his garage. The brand’s first-ever Super Bowl spot tells the story of a girlfriend who is struggling with her boyfriend’s insatiable addiction to frozen food porn. To promote the brand’s “mouthwatering and craveable line of frozen meals,” according to a release, the new ad shows how Devour food is so good, it is actually frozen food porn. ‘Devourer’ summons the listener to their judgement, and which path they take is up to them.Devour, Kraft Heinz Springboard platform’s three-year-old disruptive frozen food brand, has released its ‘uncensored’ 60-second Super Bowl commercial, and it’s inspired by porn addiction. The goddess Æmɨt was not worshipped instead, she embodied all that the Egyptians feared, threatening to bind them to eternal restlessness if they were deemed unworthy. ‘Error’ pits grinding pads against jagged percussive rhythms and ‘Hunter’ swirls beneath layers of filtered white-noise, while ‘Kalabalik’ pushes the tempo toward levels of proto-funeral-techno. The opening track, taking its title from the EP, lays out a death-chant beneath synth constellations and an underworld horn section.
Æmɨt takes its name from the demoness/goddess of ancient Egyptian theology that would devour the hearts of the impure in the afterlife, and ‘Devourer’ is as much an incantation as it is a call to the body. ‘Devourer’ delivers 4 tracks of primitive, minimal-synth, 16-bit ritual. Elements from each group weave their way into the tracks via primitive industrial arpeggiations, dystopian EBM vocal samples and 303-squelch bass lines, all forming around solid, rhythmic compositions. & Nuclear Sludge, with their debut EP ‘Devourer’. "Devourer of the dead, eater of hearts and great of death"įleisch welcomes Swedish electronic super-group Æmɨt, consisting of members from Alvar, D.M.T.
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